MARKETING MANAGER
Our client, a global leader in innovation, headquartered in Athlone, Ireland, with three offices locations worldwide, is looking to hire a Marketing Manager who will spearhead the development and execution of strategic marketing plans that drive demand generation and align with the company’s pipeline goals. This pivotal role is at the heart of our marketing efforts, aligning closely with our ambitious objectives to grow within the telecom space.
This role demands collaboration with sales and innovation teams, ensuring marketing strategies are fully integrated with the overall business strategy.
Responsibilities:
· Lead the creation and implementation of comprehensive marketing plans, supporting the client’s mission to excel as a leader within our domains.
· Oversee and strategically allocate marketing budget to maximize ROI and achieve targeted demand generation and pipeline objectives.
· Develop and maintain strong relationships with channel partners, providing them with the necessary collateral, sales support, and enablement tools to succeed.
· Facilitate close collaboration with the pre-sales team to develop compelling marketing collateral that enhances customer engagement and supports the sales process.
· Partner with the innovation team for market analysis and strategy formulation, leveraging insights to drive forward-thinking marketing initiatives.
· Execute targeted ABM campaigns aimed at identifying and engaging key contacts within strategic accounts, fostering relationships that drive business growth.
· Manage digital marketing initiatives, including SEO/SEM, email marketing, social media, and online advertising to enhance online presence and engagement.
· Coordinate company participation in industry events, conferences, and seminars, ensuring a strong and impactful company presence.
Requirements:
· Bachelor’s degree in marketing, Business, or a related field; master’s degree preferred.
· At least 5 years’ experience in marketing, with a strong background in ABM, B2B marketing, and SaaS marketing.
· Proven ability to develop and manage marketing plans and budgets, alongside experience in digital marketing strategies and event management.
· Familiarity with modern marketing tools and platforms for analytics, automation, and digital engagement (e.g., HubSpot, Salesforce, Google Analytics).
· Exceptional project management skills, capable of leading multiple initiatives in a fast-paced and dynamic environment.
· Analytical mindset with a talent for spotting market trends and opportunities.
If you are interested in this position, please hit the “Apply Now” button or email [email protected] for more information.
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